businesses at all stages of growth.

Core Value

Our core values anchor us in investment and company expectations.

Driven Growth

We prioritize groundbreaking Moroccan startups that push the boundaries of technology and industry, fueling economic diversification and sustainable progress

Strategic Sector Focus

Our investments align with Morocco’s national strategic plans, supporting high-potential industries like fintech, health tech, biotech, agritech, aerospace, and smart textiles.

Global Competitiveness

We empower startups to thrive in global markets by backing sectors that position Morocco as a leader in advanced industries, from automotive to digital transformation

Technology & Impact

We believe in the transformative power of technology to drive meaningful impact, fostering innovation in key areas like AI, software, and next-generation manufacturing.

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Our Investment Criteria

We invest in a carefully selected portfolio of high-potential startups from Seed to pre-Series A, providing equity and quasi-equity financing to fuel their growth and scalability. Our investment criteria are structured around key stages of business development, ensuring that we support companies with strong foundations and significant market potential.

Our Teams

Our Team

We have established a management committee made up of seasoned experts in early-stage investing and startup support—entrepreneurs with complementary skills, driven by a shared vision and common values.

Tarik Haddi

Managing Partner

Adnane Filali

Managing Director

Zineb Slaoui

Investment Director